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Just before I left for Norway I met up with Mikaela, a journalist student of HIOA. ( Høgskulen i Oslo og Akershus) Mikaela was working on an article about the state of Norwegian consumer habits &
the increasing middle class in developing countries that also would like to have their "piece of the materialism cake"
and what can be done to change our habits here in the west. I showed Mikaela around on the Knitwear factory and the metal workshop we work with in Nepal and then we sat down for some Slow Fashion talk, telling her about the value chain behind our brand A/BARENESS & how we try to implement sustainability in all aspects of our business model. |
Read the full story with bigger letters here-
It is in Norwegian...ke garne?
( What to do as they ask in Nepali)
Google translate? (:
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